Venture
Management The Business of the Inventor,
Entrepreneur, Venture Capitalist,
and Established Company Hardback book with Dust Jacket by William H. Shames Over 280 pages Copyright © 1974 by The Free Press
A Division of Macmillan Publishing Co., Inc. 99 OUT OF 100 FAIL ! " The failure rate of new products is currently estimated at ninety-nine out of one hundred !
What can you do to make your new product the one that sells ?
Designed for investors, inventors, would-be entrepreneurs, and established businessmen, Venture Management is a step-by-step account of the many pitfalls and opportunities inevitably encountered in new product development and management. " " In particular, it is the success story of the author, William Shames, and his associates who developed Sibany Manufacturing Corporation, a venture management company. Literally hundreds of insights into new product innovation are provided, many of them based on the author's experience in developing such diverse products as a portable remote telephone, airline automated electronic signs and electronic weighing systems, and drug and cosmetic industry products. " " While discipline, determination, and new product planning and financing are all crucial elements of the innovative process, according to Shames it is ultimately one man, the New Products Manager, who determines the fate of the company.
Success is his goal, and success is most often accompanied by money and prestige.
He can achieve success by making the correct judgments in three problem areas: choosing between new ventures which will be successful and those which will not; deciding when to stop instead of persisting; and finding the right product or service. " " Venture Management emphasizes business experience, hard evidence, rules of thumb, unusual insights, and their practical application.
For the concerned businessman seriously interested in reducing the probability of failure, the author's ideas and suggestions for implementation should prove of inestimatable value. " Contents include: " Preface 1. The Independent Inventor 2. Inventing as a Business 3. Sibany: A Venture Management Company 4. Venture Capital: Investment in New Companies 5. Business Plans: A New Venture on Paper 6. Concretizing: Implementing the Business Plan 7. Shakedown of the Company: The Next Effort 8. The Marketing Problems of a New Company 9. The Market Studies of Three Start-Up Companies 10. The Financial Problems of the New Venture 11. The Bottom Line: Financial Success of the New Venture 12. Other Bottom Lines of the New Business Venture Index " The book is in good to very good condition.
The first blank page has the top corner ripped out.
There are a few pages with some yellow highlighting.
The dust jacket has some wear and tear to the edges. | 
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