International Marketing by Philip R. Cateora and John M. Hess 1974 Textbook
International Marketing by Philip R. Cateora and John M. Hess 1974 Textbook
International Marketing by Philip R. Cateora and John M. Hess 1974 Textbook
International Marketing by Philip R. Cateora and John M. Hess 1974 Textbook

International Marketing by Philip R. Cateora and John M. Hess 1974 Textbook

US$8.00 (76,70 kr)
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  • Skick : Begagnad
  • Frakt : Nästa dag
  • Märke : Irwin
  • ID# : 139762739
  • Streckkod : 9780256016383
  • Start : Mån 23 jun 2025 02:48:09 (CEST)
  • Stängning : Mån 22 sep 2025 00:30:09 (CEST)
  • Tid kvar :
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International Marketing Vintage 1975 Textbook
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Description
Item: A 1975 hardcover copy of the third edition of International Marketing by Philip R. Cateora and John M. Hess.
Manufacturer: Richard D. Irwin, Inc.
Condition: Used, acceptable condition.
-The Good: The front and back covers are clean and in good shape. The binding is nice and tight with no loose or missing pages. The pages show little to no signs of yellowing from age.
-The Bad: Being that this book was used by a college student at one time, there is a fair amount of underlining, highlighting, and notes on the pages. There is a price sticker on the front of the book. The spine and the inner edge of the back cover seem to have some kind of staining on it. There is staining on the inner covers.
Measurements: 9 ¼” tall, 6 ¼” wide, and 1 5/8” cover to cover.
Other Information: This is the third edition of this textbook printed in 1975. I don’t know if the information in this book is still valid or not. It would still be a neat vintage textbook to add to a book collection.
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Annonsinformation

AnnonstypGalleriannons
Annons-ID#:139762739
StarttidMån 23 jun 2025 02:48:09 (CEST)
SluttidMån 22 sep 2025 00:30:09 (CEST)
StartbudFast pris (ingen budgivning)
ProduktvillkorBegagnad
Bud0
Visningar2913
Avsändningstid (inkluderar inte söndagar)Nästa dag
Antal1
PlatsUSA
Auto-förlängNej
Förifylld Information
9780256016383 - International marketing
Arkivbild
Titel
International marketing
ISBN
9780256016383
Produktkategori
Böcker
Format
Hardback
Författare
Philip R Cateora
Utgivare
R. D. Irwin
RRP
År
1975
Upplaga
Genre
Synopsis
Cateora and Grahams International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 14th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools.
--This text refers to an alternate Hardcover edition.

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