
Originally Posted by
booksforsale
Hello Gazza and Mark
Like many others on here, I try to drum up interest in ebid.net by posting links to my listings, via social networking sites.
I never gave it any thought about what those picking up the links actually experience, so I thought I would give it a go and pretend I am coming into ebid.net cold, so to speak.
So I made sure I was logged out of ebid and clicked on one of the links to one of my listings.
I got to the listing and clicked on "Place Bid" which brought up a pop-up reminding me I am about to place a bid, and giving me the choice to continue or go back. Nice so far.
So I press OK to continue which then took me to a screen where I could either log in or register.
As I am testing, to get a feel for the "buyer-new-to-ebid" experience, I go for the register option and the first thing I am asked for is my email address. The first thing I would be thinking as a new ebid buyer, or on any website, is "No! No email address for you yet, I want some more info"
But anyway, for the sake of the experiment I put in a spare email address, which takes me to the "Register For Your Free eBid Account" page.
Again I am confronted by a "give us all your info" page. Yet at this point a 'newbie', coming straight in from a listing's URL, would still know nothing about ebid.net.
(Obviously not wanting to register again I stopped here, so to be fair don't know and can't remember, from my initial registration, what happens next)
For someone coming to ebid.net brand-new, from a direct link, and not having read up on it, I feel this registration process is a bit cold and impersonal.
I wonder how many potential buyers we lose with this straight in approach.
Rather than going for the "grab the email address" bit, what about leaving that out and taking the prospect to a page with a bit more info, from where they can then join up AND then be taken back to the listing from where they came.
OR
having two options a "Learn More Button" which does what it says, and a "Quick Join" button for newbie's who feel confident about ploughing straight in.
Just a suggestion.