You can always upgrade later to seller+. eBid is more known in the UK because it has been there longer. Sellers in the USA are having a harder time since the site is relatively new here [I think about 4-5 years], but sales can be made. I went with the seller+ and it took me 1 1/2 months to get my initial investment back. I wanted all the perks that came with seller+ [stores, pics, payment checkout, etc.] so for me it was a no brainer. I use facebook and google plus to promote my items so the items will rank higher in a regular google search. You have to do a lot of promoting of your items but sales can be made. But if you think it's going to be like the 'big' site and you can sit back and wait for sales to roll in, well you will be disappointed.