Originally Posted by
ArtisanUK
Probably going to get shot down in flames for this one ... but never mind;
I used to think that TV advertising would help, but have to say that at the moment I don't think it would.
I'm saying this as a buyer and that is because although eBid is getting more items for sale there still isn't enough variety.
Over the past few months I've bought quite a few things online, and although I didn't find a lot of what I wanted on ePig, I found even less on eBid.
If you advertised on the TV and people did come here searching and then failed to find what they wanted, it could have the reverse desired effect and actually drive people away.
I could give a list of things I wanted and found on ePig in volume, yet when I clicked here I found either one or none of the same. Until we get more sellers here, hopefully those that are diversifying their business from ePig, then I don't think TV advertising would work.
Saying that though, I would still like to see some advertising on the net (don't think I've ever seen any) and I would like to make it easier for potential buyers to find the site (this lack of domain thing is silly)
Also a bit of 'paper' advertising may help, even in the form of editorials etc and I do think that the time is right, ripe even, for getting those sellers desperate to move from ePig but not knowing quite where to go.
Der Boys, really need to listen to sellers now and make sure things like absent sellers etc are shifted off the site PDQ, it needs to make sure the listing categories are right and in accordance with what buyers expect to see (not what sellers would like) and make sure buyers don't have to browse through those terrible similar multiple listings trying to find what they want.(It always happens on free listing sites)
Anyway, I do think things are a-shifting, but I don't think TV advertising would be the right way to shift it.