Brand Management - Mastering Research, Theory and Practice by Tilde Heding; Char
- Condition : New
- Dispatch : 2 Days
- Brand : Taylor Francis Group
- ID# : 230251247
- Barcode : 9783770172214
- Start : Wed 28 May 2025 03:49:16 (+08)
- Close : Run Until Sold
- Remain : Run Until Sold
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Seller's Description
Brand Management - Mastering Research, Theory and Practice by Tilde Heding; Charlotte F. Knudtzen; Mogens Bjerre. Published by Taylor Francis Group in 2020. Paperback. This is a valuable resource for those looking to understand how a brand can be conceptualized and thus managed in all its complexity. Going beyond the quick fixes of branding, it offers a comprehensive overview of brand management theories from the last 35 years.
Listing Information
Listing Type | Gallery Listing |
Listing ID# | 230251247 |
Start Time | Wed 28 May 2025 03:49:16 (+08) |
Close Time | Run Until Sold |
Starting Bid | Fixed Price (no bidding) |
Item Condition | New |
Bids | 0 |
Views | 2 |
Dispatch Time | 2 Days |
Quantity | 2 |
Location | Belgium |
Auto Extend | No |
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