Thought this was quite interesting, if anyone has wireless enabled laptops and happens to like travelling by train. It's with regards to National Express taking over the GNER routes on the east coast main line service, but I thought it worth mentioning as anywhere with free wireless connection is a marketing opportunity:
Free WiFi for everyone in First and Standard Class
If you want to catch up on emails or browse the internet while you're travelling, you can with your National Express East Coast service. Now everyone who travels with us can get online on board without wires, absolutely free. So you can make the most of your journey from beginning to end.
Anyone travel the Aberdeen to King's Cross route? You could have some eBid party seminar in that time! I'd offer, but I can never make it past York before the booze is finished!